A different kind of service. I market to the marketer!
Joanne O'Connell – Specialist, Marketing Evaluation
Owner, oconnellenterprises.ca
Ensures you have the numbers you need, in the right order, to assess your marketing. Works with Google Analytics and social media platform analytics to identify leads and outcomes along the sales path.
30+ years working hands-on with many kinds of clients:
• B2B
• B2C
• Government and private sector
• Large and small businesses
Business
Medical
Retail
Education
Government
Medical
Public Health
Manufacturing
Oil & Gas
Law
Free Introductory Workshop offered Mondays, Feb 12, Mar 11, Apr 15. 5:30 - 6:30 pm in Salmon Arm at the Innovation Centre. No registration needed. Call Joanne at 250-253-4823 if you need more details.
Practical analysis and interpretation of analytics, measures, metrics and market research
• Is your marketing the best for you?
• Do you know?
• How do you know?
• Do you get "numbers" back from your marketing?
• Do you know what they mean?
• Do you trust them?
• Could you do better?
The Numbers
Develop a Framework for ensuring you will have the numbers you need, in the right order, and then either retrieve the numbers or work with your marketing team to retrieve them. The point of this is so we can track lines from your marketing to what you want from your customers (usually to sell something)