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products | services
Clients use products / services for many different reasons
test product appeal and feasibility / pretest posttest advertising marketing
communications / design public relations campaigns / continuous improvement for
external and internal communications / explore policy underlying social
programs and policy / other
O’Connell Enterprises reports start with data and end with solutions
results / interpretation / summaries / implications / advice
Products / services are mostly primary consumer research
employees / stakeholders / audiences / markets
using surveys, focus groups or personal interviews
online, telephone, self-completion, facilitated groups, one on one
Joanne also supports the work of others through teaching
courses / workshops / coaching
Joanne provides professional direction for projects
designs / manages / reports
and uses supplementary resources as needed
partners / subcontracts / leases
The specific per-project product / service is designed to meet client needs
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